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- There is a growing number of publicly traded companies that are adding Bitcoin, Solana, and XRP to their corporate reserves.
- This comes as Donald Trump has made progress in implementing positive regulations for the crypto market.
MicroStrategy kicked off its Bitcoin (BTC) buying spree back in August 2020 and has steadily accumulated a massive 607,770 BTC to date. Some of this accumulation took place under Joe Biden’s presidency, but the crypto landscape shifted after Donald Trump took office in January 2025.
His pro-crypto stance boosted market confidence, making it easier for other asset managers and corporations to invest heavily in digital assets.
This optimism is supported by key legislation, including the GENIUS Act, signed into law on July 18, 2025, which set clear rules for stablecoins, requiring strict reserves and oversight.
The CLARITY Act, already passed by the House and awaiting Senate review, seeks to define digital assets, exchanges, and decentralized platforms under U.S. law, eliminating the regulatory gray zones that had long slowed innovation.
Additionally, the Anti-CBDC Act sent a strong message that the U.S. would not create a central bank digital currency capable of tracking, controlling, or deplatforming citizens. Together, these moves have created a friendlier environment for crypto adoption, fueling confidence in Bitcoin and the broader digital asset market.
Who’s Buying and What are they Buying?
The latest wave of corporate crypto adoption demonstrates the significant diversity of these treasury strategies. Bitcoin remains the top choice, with Japanese textile and recycling giant Kitabo, an 80-year-old company listed on the Tokyo Stock Exchange, announcing plans to buy ¥800 million (about $5.6 million) worth of BTC as a reserve asset.
Over in Mexico, Grupo Murano, a real estate giant, has gone even further, restructuring its business model to integrate Bitcoin as a core enabler for growth, committing an eye-catching $1 billion to BTC holdings. Analysts caution, however, that some of these moves could expose companies to significant volatility risks, especially if Bitcoin’s price declines suddenly.
Despite those risks, BTC remains the most trusted digital asset, trading around $116K at the time of writing, showing a 1.5% drop over the past 24 hours.
Ripple’s XRP, known for its lightning-fast settlement speeds and low transaction costs, is quietly becoming a favorite among companies looking to modernize their treasury strategies. Nature’s Miracle Holding has already put up to $20 million into XRP, while VivoPower International committed a hefty $100 million through the Flare network to support payments and decentralized finance initiatives.
Webus International has gone even bigger, filing for a $300 million XRP treasury mandate along with a $100 million equity line, and Trident Digital Tech Holdings has unveiled a $500 million XRP treasury plan that even includes staking protocols to earn additional yield on its holdings
Despite these bullish corporate moves, XRP’s price is currently trading around $3.14, down about 8.3% in the last week.
Solana (SOL) utilizes the proof-of-stake network. This allows companies to earn roughly a 5–8% annual yield through staking and benefit from its speed and low costs, which are lower compared to Ethereum (ETH). For instance, Upexi, a consumer manufacturing firm, recently acquired 83,000 SOL worth about $16.7 million as part of a diversification push.
As Crypto News Flash reported, Solana broke past the $200 mark to $205, and today, SOL was trading at $181, down 2.65% on the day and up 1.7% over the past week.
